CASE STUDIES

Let's look at some customized solutions our clients are able to create by combining blueEX's unique service offerings

CINEPA X ONLINE TICKETING SOLUTION

Services Provided:

  • Social Media Promotion
  • Website User Interface
  • E-Commerce Middleware
  • Hosted Call Center Services
  • Customized Delivery and Cash Collection Solution

With more than 10,000 tickets and Rs.5 Million in revenue, Cinepax’s E-Commerce Success is a leading example of the shift to Online Sales from traditional channels. blueEX provides a complete one-window Solution that includes services at every step of the sales funnel.

This includes the promotion for and acquisition of new customers, the technology to enable the transaction, and customer support and fulfillment of the orders.

blueEX Hosted Call Center actively manages the customer relationship including customer preference, cross-sell & up-sell, management of promotions and associated merchandize. Customers can buy tickets for any Cinepax Cinema in Pakistan including Karachi, Lahore, Rawalpindi, Islamabad and Gujranwala.

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Jubilee General Insurance

Services Provided:

  • Social Media Promotion
  • Retail Portal User Interface Design
  • Corporate Call Center Solution
  • Customized Delivery and Cash Collection Solution

The first Insurance Company in Pakistan to sell insurance policies online, Jubilee General Insurance approached blueEX for the launch of its Online Retail Portal which included a connected mix of diverse services.

blueEX Logistics Division provided JGI a customized logistics solution that allows JGI to print, ship and receive payment for Insurance Policies in more than 10 major cities in Pakistan.

blueEX Digital designed the User Interface and Experience for JGI’s new retail portal, produced Blog Content and created a Digital Promotion and Media Buying Strategy for the new Online Product.

blueEX ‘s Technology Division completes the list of services provided by implementing a IP Telephony Solution and Customer Relationship Management System for JGI’s in-house Call Center .

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Tena Durrani

Services Provided:

  • Visual Aesthetics
  • Social Media Promotion
  • Website User Interface
  • E-Commerce Middleware
  • International & Domestic Shipping

Challenged to generate online sales for a high end designer brand Tena Durrani, blueEX Digital responded by creating a new set of Visual Aesthetics for the brand in essence creating a new online identity.

The New Online Store runs seamlessly on all desktop and mobile devices and creates a user experience that elevates the customer confidence and improves the conversion rate.

With integrated International Shipping and delivery, this results in creating a successful sales platform for a brand that sells a high value product to new customers across the Globe.

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Dealtoday

Services Provided:

  • Hosted Call Center
  • Customized Delivery and Cash Collection Solution

With a first mover advantage in the discount coupon business, Dealtoday partnered with blueEX depending on our proven track record in creating and executing new work flows for Online Merchants.

blueEX delivered a unique workflow for Dealtoday allowing them to manage their customer support from a central location, forwarding the electronic voucher to the respective station for printing, packing and delivery against the cash amount to be received for the deal voucher.

Today the “blueEX E-Voucher workflow” is the back bone of several deals based websites, some of which include:

  • DealOn
  • SceneOn
  • Maujan
  • Grabit
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Habib Metropolitan Bank

Product: Implemented an IPT solution by integrating with Avaya S8700 switch and phase wise replacing it.

Habib Metropolitan Bank intended to move away from their existing IPT solution to a solution which offers more flexibility and has better RIO. Implementation of HMB was a big challenge as the bank had an already running IPT solution which had 1000 users across the country and 50+ branches.

The solution involved implementation of a new IPT in such a way that it integrates with existence Avaya S8700 solution and phase wise replaced the current one with no interference to the existing switch, user experience or services.

A proof of concept project and a plan of migration were delivered to HMB IT which was presented to the top management.

  • Integration with existing Avaya 8700
  • Create a customized dial plan
  • Ensure calls to be transferred between two platforms flawlessly and seamlessly
  • Comprehensive dial plan
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SINDH BANK LTD

Product: CTI,IVR , Recording Solution, Screen pop-ups, Wallboard

Sindh Bank was looking for a vendor who could provide a state of the art contact center for its nation-wide help line as well for other general purposes. After searching of various vendors and products like Siebel, Genesys and Avaya Sindh bank finally decided to go with blueEX Contact Center services.

The challenge that we faced was to phase out their old call center solution without any major down-time as well as to re-locate the call center from a different location from the data center.

Entire solution was deployed without any major glitch and the contact center was re-located smoothly. Bank is now planning to expand this contact center various folds on strength as well to include channels like web-chat and SMS.

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More Mini - Case Studies Coming Soon